A guest smiling as she holds up a phone showing the Wheretogo app

Every local business wants loyal customers, yet today’s customer journey is fragmented. People discover places in one app, collect stamps or rewards in another, pay with a different wallet, while every business runs its own loyalty program.

We believe local commerce deserves one connected network. One app where customers discover local businesses, pay in seconds and earn rewards that can be redeemed across the entire network, not just at a single business. One wallet instead of many. One shared loyalty network instead of thousands of disconnected ones.

That’s why we built Wheretogo. We started with restaurants, but our vision reaches every local business.

One app. One wallet. One network.

From Frankfurt
to infrastructure.

2023
2023 · Frankfurt

The beginning

Richard Georgescu and Yogesh Veeraraj founded Wheretogo with one vision: to build the future of local commerce by bringing discovery, payments and loyalty into one connected platform.

2024 · Frankfurt

Discovery & community

Wheretogo launched as a platform to discover local businesses and share location-verified reviews. Within its first year, the community contributed reviews from more than 80 countries, proving that local discovery works globally while laying the foundation for payments and loyalty.

2025 · Frankfurt

Payments & loyalty

Wheretogo PAY launched, turning every payment into a loyalty moment. Customers can now discover local businesses, pay in seconds and earn rewards, all within one seamless experience.

Today · Live

Growing network

More than 100 local businesses already participate in the Wheretogo network. Every new partner increases the value of the network for customers and businesses alike.

Next step

Scaling the network

City by city, we’re building the world’s largest shared loyalty network for local commerce.

One team,
one shared vision.

Two founders. One growing team in Frankfurt. International development partners. One shared vision: building the world’s largest shared loyalty network for local commerce.

Richard Georgescu, CEO and Founder of Wheretogo
CEO · Founder

Richard Georgescu

15+ years building consumer businesses. Leads product, growth and strategic partnerships while driving Wheretogo's vision for the future of local commerce.

Yogesh Veeraraj, CTO and Co-Founder of Wheretogo
CTO · Co-Founder

Yogesh Veeraraj

15+ years in software engineering and fintech. Built Wheretogo's entire technology from the ground up and leads engineering, architecture and AI-driven product development.

Lea Alb, Head of Merchant Success at Wheretogo
Head of Merchant Success

Lea Alb

Works closely with our local business partners to ensure long-term success, strong engagement and a growing merchant network.

Laura Alb, Head of Social Media at Wheretogo
Head of Social Media

Laura Alb

Leads Wheretogo's social media strategy, building local communities and inspiring people to discover and support local businesses.

100+ partners in Frankfurt

One app. One wallet.
One network.

Discover local businesses, pay in seconds and earn up to 10% cashback, redeemable across the entire network.

Download on the App Store
Get it on Google Play